Fractional CFO & Advisory

Turn your financials into better decisions.

Hiring, pricing, expansion, debt. We give you the numbers behind each call and a clear recommendation to go with them.

You’ll meet directly with one of our partners

The gap

Nobody on your team owns
“what should we do next”

A bookkeeper records what happened. A CPA files what happened. A full-time CFO costs $200K+ a year. So at most growing companies, the biggest financial decisions — hiring, pricing, expansion, debt belong to no one but you, with no one that has a birds-eye view of your business helping you make decisions. That's the seat we fill.

Where we fit

Bookkeeper

Records what happened

  • Records transactions
  • Files taxes
  • Monthly close & reporting
  • Forecasting & cash planning
  • Sits with you on decisions
Cost
Low

CPA

Files what happened

  • Records transactions
  • Files taxes
  • Monthly close & reporting
  • Forecasting & cash planning
  • Sits with you on decisions
Cost
Hourly

Full-time CFO

Owns what's next

  • Records transactions
  • Files taxes
  • Monthly close & reporting
  • Forecasting & cash planning
  • Sits with you on decisions
Cost
$200K+/yr

East Main Management

The team and the strategy

  • Records transactions
  • Files taxes — optional add-on
  • Monthly close & reporting
  • Forecasting & cash planning
  • Sits with you on decisions
Cost
$1,200–$6,000/mo

Responsibilities commonly found in Fractional CFO engagements

Monthly close, every month

Books closed on a clear timeline, every month.

Management reporting & KPIs

Clear KPIs curated specifically for your business.

Cash flow forecasting

A rolling view of runway, so cash is never a surprise.

Budgeting & scenarios

Targets you can steer by, and the “what if” math before big moves.

Finance stack ownership

We run and integrate finance tools so the data is clean at the source.

Bill pay & A/R visibility

Vendors paid on time, receivables tracked, with minimal owner time.

Year-round tax strategy

Optional add-on, integrated with your books.

A partner on call

And eyes on the numbers between every meeting. You stop thinking about the accounting; we don't.

Who it's for

Owner-led businesses running roughly $1M–$15M, whatever your industry. We go especially deep with HVAC & home-services contractors, creative & marketing agencies, and IT resellers & MSPs.

See all example engagements
Pricing

Flat monthly. Scoped to you.

Most engagements run $1,200–$6,000/month. What moves the number: transaction volume, number of entities, reporting depth, and meeting cadence. You'll have an exact figure after one call — and it won't change mid-year because we don't bill hourly.

Just need the basics? EMM Essentials
Bookkeeping & tax
From $500 /mo + tax prep & filing

Done-for-you books and year-round tax for solopreneurs and small teams.

See EMM Essentials

How it works

1

A free 30-minute call

We learn your business and tell you honestly whether we can help.

2

A clear proposal

We always scope flat monthly pricing. Explicit deliverables and no surprises.

3

Onboarding

We get your books current and your finance stack dialed in.

4

An ongoing partnership

Monthly close, regular reviews, and a CFO in your corner all year.

We want to hear your story

A free 30-minute call and diagnostic review so we can learn more about your business and tell you honestly whether we can help.